Domains

Using Google Keywords & Insights To Catch Fresh Fish

4th January, 2012 - Posted by Michael Charalambous

Straight to the point here: Fresh Fish = Fresh Ideas

On many, many nights on my laptop I’ll be searching through domain forums, affiliate forums and generally keep myself up to date and looking at domain names for sale – with the Google keywords tool open in another tab of course, need to spot that opportunity now don’t we.

Anyway, I spotted a domain relating to Mother’s Day, that magical day we celebrate our mother’s aka mothering sunday. To be honest, the domain was poor, however, I was intrigued (remembering old clients heavily targeting mothers day and similar in the past) so I did a little research. I was shocked to see that the Google keywords tool reported back to me with shockingly high amount of search volume for “mothers day” and to my further surprise “mothers day 2011″. I thought, ‘ok, let me check what this is like in the month of March…What!? That Much!?’.

Mothers Day Search Volume Stats

I couldn’t believe it. That’s a lot of people searching for a public holiday, that’s 664,500…

P.S The site was launched in November. It’s Janaury 4th and it’s already making sales with the first sale made mid-December. Check out Mothers Day 2012.

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BirthdayPresents.org.uk – Aquired.

28th December, 2011 - Posted by Michael Charalambous

Today i acquired the domain name; birthdaypresents.org.uk. Why you say?

Well, honestly, I did crunch a few numbers but really I just had a gut feeling…

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GatwickMeetAndGreet.co.uk Updates

17th August, 2011 - Posted by Michael Charalambous

So if you haven’t seen the first post, check it out here.

So I’ve had this one-pager running a while now, say about 3 months. Enough time for Google’s algorithm to re-index it a few times, follow all the 301 redirects and recognise that gatwickmeetandgreet.co.uk’s new owner is not a spammer and has put up a legitimate website. I’ve fired it one or two links to make sure it’s got a few credible and relevant links to help boost it’s rankings. That’s about all, I’ve done nothing practically.

URL: http://www.gatwickmeetandgreet.co.uk/car-parks/
Search Term: gatwick car parks
Search Volume: 390

Thesis

The above outlines just 1 of the terms for each page, if you have a read through each page you will find information on directions, entry and exit procedures, how it works…

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GatwickMeetAndGreet.co.uk – Affiliate Side Project

15th May, 2011 - Posted by Michael Charalambous

During my two years of experience working for SEO angencies, I’ve worked with countless clients in many sectors – one of which was Gatwick Airport. Gatwick Airport’s main request was that we focus on their parking, which accounts for around 30% of their total revenue.

I did my research and found that even though the search volume was lower than other queries, “Gatwick meet and greet” has the overall highest average order value over any other service. As all the best domain names were taken i decided to contact the owner of GatwickMeetAndGreet.co.uk as i noticed they weren’t really…

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